She reached out to Caterina Hall, Executive Director of the Loveland Community Kitchen. The two began a successful collaborative initiative. Through conversations about the organization’s needs, community misconceptions about food insecurity and future outreach goals, the two shaped a strategy to connect new audiences. The results became the “” campaign.
Ashleigh worked with local restaurants to coordinate fundraising opportunities. It promoted days and times when community members could dine at participating restaurants and a part of the proceeds is donated back to the nonprofit. “It’s exciting to see parts of it actually come to life now,” Ashleigh said. “The project helped me see how storytelling and marketing can support nonprofit missions in tangible ways.”
It was a major learning experience for Ashleigh. “I was contributing to a real organization doing real work. It helped me build confidence and see how my skills could translate into nonprofit impact.”
Caterina was impressed by the project's results. “The campaign brought in new faces and new conversations around the work we do. It helped us think differently about how we engage the broader community.”
Campaign ideas developed through the partnership supported the Loveland Community Kitchen’s broader community engagement efforts, including events such as Forks & Fury: The Great Community Kitchen Throwdown, held in May 2026.
What began as a single project quickly turned into something more, a full-time job. Following her work through the NLA, Ashleigh was hired at the Community Kitchen as a Program Engagement Associate to continue supporting the organization’s marketing efforts.
Caterina saw Ashleigh’s work ethic and positive attitude and wanted her to continue with the Community Kitchen in the long term. “We were impressed right away,” she said. “Ashleigh came in with a strong skill set, but also a willingness to learn and a genuine passion for our mission.”
Strengthening the Nonprofit Ecosystem
Northern Colorado’s nonprofit sector relies on passionate, skilled individuals who can navigate both mission-driven work and operational realities. Since its founding in 2024, the NLA has already made an impact, with support coming from various sources within the community.
Since the NLA is a continuing education professional development program, it is not eligible for federal financial aid. The Weld Trust supports nonprofit leadership development and offers scholarships to students taking courses.
For Caterina, the value of the NLA extends far beyond a single hire. “Programs like this are incredibly important for our nonprofit community,” she said. “They create a pipeline of people who are not only trained, but who understand the heart of nonprofit work. That combination is rare and incredibly valuable.”
Just as importantly, it builds connections, as it did for Ashleigh.