Jenna Rowan, Service Performance Manager at Ford Motor Company Denver Region, emphasized the value of the Ford ASSET program, stating, "Having this program is incredible. It takes two and a half years to get all those certifications, your degree, your toolbox.”
Another program benefit is personalized guidance and coaching opportunities. Aims Instructor Valeska Howton will serve as the lead teacher in this program. She has previously worked for a Ford dealership and has many Ford STST Certifications. “You have a mentor, someone you can lean on and learn from,” Rowan said. “Valeska is the best person for this, having someone who's been in a Ford dealership. She's experienced it. She knows what it's like.”
Industry Connections and Advanced Technology
This alliance complements the forward path that the Aims Automotive Department is pursuing. Larry Baker, the Automotive Programs Chair at Aims, expressed his excitement about the collaboration, stating, “That's been our goal in the automotive department for quite some time — to partner with manufacturers because the builder of the vehicle has the best training possible.”
Howton also says the manufacturer connection is a worthwhile partnership and better prepares students to be leaders in the field. “Having that direct dealer connection and access to all their resources will make our Ford ASSET students top-notch technicians.”
The landscape of automobile technology has witnessed a significant shift toward complexity with the rise of hybrid and electric vehicles. This signals a future where understanding and maintaining automobiles requires mechanical insight and deep knowledge of software and electronics.
“We have the greatest new technology in our vehicles, like our electric vehicles, and we have the best in the industry. Exposing students to a lot of this new and up-and-coming technology that many manufacturers may haven't dabbled in will be a benefit down the road,” Rowan said.